In autumn 2017,
Nestle together with J. Walter Thompson Russia launched
a limited edition – a
WHITE KITKAT. To promote the chocolate bar we used
an unusual trick in VK and
created a series of 7 videos that imitate 2 posts at the same time.
The idea was simple: «Everybody wants to
grab your limited edition KitKat! Hurry to have a break – have a KitKat»